Name of your website?Properties On Bribie - Wayne Mac
Your name?
Wayne Mac
Your Location (city, etc)
Bribie Island, Queensland
Please give us a short summary of your website?
Properties for sale on Bribie Island in Queensland, Australia.
What inspired you to launch your own website?
A desire to offer properties on Bribie Island to ex-pat buyers around the world.
When did you launch your first website, and what was it?
March 2008.
How did you decide on a name for your website?
The website name is synonymous with the name of the company - Properties On Bribie.
What makes your website different from other, similar offerings?
Properties On Bribie is a stand-alone boutique real estate agency with a stand-alone website. Other agencies on the island are franchise offices linked to the head office website.
What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)
To promote Bribie Island as a fabulous location to own real estate.
How does your investment of time and money balance against your success?
Our success is well-balanced following the achievement of completed sales on a variety of property types.
If you had an unlimited development budget for development, how would you change your site?
To include destination marketing of Bribie Island to broaden the appeal to potential property owners and investors.
If your site got really big, really quickly, would you be able to keep up with the demand?
Yes.
What unexpected costs and headaches have you had to deal with?
The cost of staff training.
What has been your biggest challenge?
To provide a higher standard of customer service to our property owners while competing with other agents who have become entrenched with a lower standard of service.
What method has been most successful for promoting your website?
Local newspaper advertising.
How has running your website differed from your expectations?
It hasn't.
How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?
It has been running for two years and will continue to operate.
What is your website address?
Properties On Bribie - Wayne Mac
